I’m casually obsessed with Liquid Death.
At first I was mildly horrified. It’s water in a can. That costs more than water in a bottle. Then I got it. They’re not selling water with world-class marketing.
They’re selling world-class irony… with water inside. No matter how big they go, the message is the same.
It’s water. Called Liquid Death. It’s funny. People like funny. Funny sells.
I’ve always wished I could do that.
I CAN be funny, but funny’s not my THING. My thing is reading the room.
I use that superpower to help you drop your guard.
From planning your wardrobe to helping you forget you’re even in front of a camera, I make it safe to play.