Vulnerability
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Why I Opened A Headshot & Portrait Studio in 2025
I have a habit of bulldozing introductions. Let’s fix that. Hiii, I’m Adam. I designed and art directed at startups, small farms, mid-size firms, and big corporate for 20 years. I ran a poetry press for 10, and a filthy-mouthed guide to Albuquerque for seven. There was a lot of overlap. Everywhere I went, I…
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Confidence and vulnerability
Confidence is not the opposite of vulnerability. You can be both confident and willing to be wrong. In business, that combo is essential to leadership. In the arts, it’s the only way to guarantee something that works. So what is the opposite of being vulnerable? Being defensive (and cockiness, its weird, smelly twin). We can…
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Vulnerability is your superpower
To be trustworthy you have to be willing to be wrong. Too much polish is suspicious. Decisiveness alone doesn’t signal strength, it signals inexperience. If you can’t course-correct, you’re a liability, not an asset. The best creatives embrace being wrong. We make a lot… and kill most of it. I run you through countless variations—turn…
